- 34%
Reduction in cost per lead
Freshly Meals, a leading UAE-based healthy meal plan provider, partnered with Source Medium to secure high-quality leads and drive substantial growth in online revenue. This collaboration resulted in an impressive surge in revenue, showcasing the effectiveness of the tailored online strategy in the competitive UAE market. The success reinforces Freshly Meals’ position as a go-to source for nutritious meal solutions, highlighting their commitment to delivering health-conscious options while achieving remarkable online growth.

About Freshly
Freshly Meals has taken the lead in the UAE’s health food scene, offering a diverse range of gourmet, nutrition-packed meals tailored to various needs. From muscle gain to PCOS, gluten-free to dairy-free, and balanced living, the meal plans are crafted to meet individual preferences and wellness goals. Premium ingredients are sourced, innovative recipes are employed, and a commitment to delivering delicious, wholesome meals that redefine healthy eating is upheld.

The challenge
Before forging a strategic alliance with Source Medium, Freshly Meals faced a significant challenge in the online endeavors. The cost per lead was alarmingly high, coupled with concerns about the quality of leads. This presented a formidable obstacle, urging us to seek a solution to optimize costs and attract leads of higher quality. The partnership with Source Medium became instrumental in addressing these challenges, as we collaboratively devised data driven strategies to enhance lead quality and bring about a more cost-effective approach. This pivotal phase marked a crucial turning point, emphasizing the transformative impact of our collaboration in reshaping our online journey.
Services Used:
Paid Search, Paid Social, Meta ads
STRENGTH IN NUMBERS
Business impact
Since partnering with with Source Medium, Freshly has witnessed a significant surge in High quality leads, resulting in higher conversion rates and increased online revenue. By relying on our expertise and insights, Freshly Meals has been able to optimize their marketing spend and generate exceptional results. The outcomes of our partnership include:
Improvement in Revenue
Reduced Cost per result
Improvement in Conversion Rate
Esteemed digital marketing solutions
As part of our partnership, Freshly Meals has the advantage of having a dedicated account manager who serves as the primary point of contact, working closely with our team of experts to ensure that the partnership yields the desired outcomes. Freshly Meals has expressed their satisfaction with our collaboration, saying,
“Source Medium has been our digital ally, turning the tides for Freshly Meals. Faced with soaring lead costs and lackluster quality, Source Medium’s strategic brilliance not only reduced costs but also brought in top-tier leads. Their impact is undeniable, propelling Freshly Meals into a new era of online success. A big thank you to the Source Medium team for their innovative solutions and unwavering commitment to our growth.”
- PPC
- Meta Advertising
- Social Media
- Web Design
+40 %
Ecommerce
growth
236 %
Increase in organic sessions
131 %
Increase in organic contact form submissions